Our Values
At Moss and Fern Studio, we are guided by a deep commitment to inclusivity, sustainability, and anti-racism. Our values shape every aspect of our business, from the yarn we dye to the tools we curate, and the community we nurture.
Body and Fat Justice
We believe in crafting spaces that are welcoming and affirming for people of all sizes. Our anti-fat tax discount ensures that larger bodies are not financially penalized, offering 10% off when you purchase with the code FATTAX10. We encourage super fat and infinifat folks to use the discount on any quantity of yarn, since larger bodies need more yarn even for smaller projects like cowls and shawls. We ask that those who are small fat and mid fat evaluate where exactly they are impacted by the fat tax, and use the discount accordingly. Smaller fat bodies may not feel the tax on accessory items the way that larger fat bodies do, so as a jumping off point we encourage you to use this discount on sweater quantities only.
We exclusively highlight size-inclusive pattern designers in our advertising, and every product we curate is made with all bodies in mind. When we create in-house items, we offer them in multiple sizes, with one consistent price for all. We do not—and will not—upcharge for larger sizes.
Eco-Consciousness and Sustainability
Our business is rooted in respect for the earth. We prioritize selling products from brands that share our commitment to sustainable materials and practices. We actively avoid promoting fast fashion and other eco-unfriendly business models. In line with our values, we use compostable and eco-friendly packaging, and whenever possible, we reuse packaging materials to reduce waste. At Moss and Fern, we believe in slow fashion, valuing quality over quantity, and avoiding a culture of over-consumption.
Anti-Racism and Decolonization
We are dedicated to fostering an actively anti-racist business. This means continually educating ourselves, reflecting on how whiteness has shaped our world, and working to decolonize our business practices. As we grow, we will ensure that our workplace is a community-centered space rather than one rooted in harmful norms and capitalistic ideals. Through our social media platforms, we use our voice to amplify injustices and support underrepresented makers and designers of color. Additionally, we make recurring donations to Indigenous organizations in our area, committing to increase our contributions as our business expands.
Community and Inclusion
Our goal is to build a space that is for everyone—every size, gender, race, and sexuality. We actively call out gatekeeping behavior and work to ensure that every voice feels welcome. Through community events, such as make-alongs and fundraisers for causes we care about, we hope to bring people together in celebration of creativity and activism. At Moss and Fern Studio, crafting is more than just making—it’s about weaving community, honoring our planet, and standing up for justice.